{"id":12133,"date":"2022-01-18T10:17:00","date_gmt":"2022-01-18T08:17:00","guid":{"rendered":"https:\/\/re7consulting.ro\/7-formulas-for-exciting-headlines-how-to-write-good-headlines-2\/"},"modified":"2023-09-28T14:23:54","modified_gmt":"2023-09-28T11:23:54","slug":"7-formulas-for-exciting-headlines-how-to-write-good-headlines","status":"publish","type":"post","link":"https:\/\/re7consulting.ro\/en\/7-formulas-for-exciting-headlines-how-to-write-good-headlines\/","title":{"rendered":"7 formulas for exciting headlines \u2013 how to write good headlines"},"content":{"rendered":"<p>Did you know that on average 80% of people read the title of a text, while only 20% read the text itself? With this statistic I want to show you how important it is for you, as a copywriter, to write a good headline There are many formulas for engaging headlines that you can use too.<\/p>\n<p>A headline is the first thing that catches readers\u2019 attention when they find an article or receive an email. If the headline isn\u2019t interesting enough, the reader won\u2019t even bother to read the rest of the article or open their email, concluding that they aren\u2019t worth their time.<\/p>\n<p>Therefore, remember that the most important thing when writing a post or article is to focus on the headline.<\/p>\n<p>That\u2019s why we\u2019ve prepared below a list of the 7 best headline formulas that stimulate readers and will guarantee your success.<\/p>\n<h3 class=\"wp-block-heading\">7 formulas for exciting headlines<\/h3>\n<ol>\n<li><mark class=\"has-inline-color\"><strong>Who else wants\u2026?<\/strong><\/mark><\/li>\n<\/ol>\n<p>Starting a headline with this phrase is a classic social strategy that implies an already existing desire of the reader. Here are some examples:<\/p>\n<ul>\n<li><em>Who else wants a better paying job?<\/em><\/li>\n<li><em>Who else wants more vacation time?<\/em><\/li>\n<li><em>Who else wants better writing?<\/em><\/li>\n<\/ul>\n<ol start=\"2\">\n<li><strong><mark class=\"has-inline-color\">The secret\u2026<\/mark><\/strong><\/li>\n<\/ol>\n<p>This formula, which is within everyone\u2019s reach, is quite common among well-known copywriters when they want to attract readers\u2019 attention. Why? Because it works, of course. Share your knowledge and package it as a benefit to your readers. Examples:<\/p>\n<ul>\n<li><em>The secret to a successful podcast<\/em><\/li>\n<li><em>The secret to an enviable body<\/em><\/li>\n<li><em>Secrets of the Millionaire Mind (Yes, even a book can have such a title)<\/em><\/li>\n<\/ul>\n<ol start=\"3\">\n<li><strong><mark class=\"has-inline-color\">Ways to\u2026<\/mark><\/strong><\/li>\n<\/ol>\n<p>If you want to write better headlines, identify your target audience, the benefits you can offer and complete the formula above. Examples:<\/p>\n<ul>\n<li><em>Ways you can save more per month<\/em><\/li>\n<li><em>Ways to write copy that sells<\/em><\/li>\n<li><em>Ways to lose weight without dieting<\/em><\/li>\n<\/ul>\n<ol start=\"4\">\n<li><strong><mark class=\"has-inline-color\">Lesser-known ways to\u2026<\/mark><\/strong><\/li>\n<\/ol>\n<p>This formula is a more intriguing and less common way to get the same result as the Secret formula. Examples:<\/p>\n<ul>\n<li><em>Lesser-known ways you can lose weight simply and quickly<\/em><\/li>\n<li><em>Lesser-known ways to write successful headlines<\/em><\/li>\n<li><em>Lesser-known ways to excel at work<\/em><\/li>\n<\/ul>\n<ol start=\"5\">\n<li><strong><mark class=\"has-inline-color\">Get rid of \u2026(a problem) for good<\/mark><\/strong><\/li>\n<\/ol>\n<p>This formula will never be missing from the list of the most successful headlines. Identify a painful problem, an unfulfilled desire of your target audience and enjoy the results. Examples:<\/p>\n<ul>\n<li><em>Get rid of unhealthy habits for good<\/em><\/li>\n<li><em>Get rid of smoking forever<\/em><\/li>\n<li><em>Get rid of stains on clothes forever<\/em><\/li>\n<\/ul>\n<ol start=\"6\">\n<li><strong><mark class=\"has-inline-color\">Here\u2019s a quick way to\u2026 (solve a problem)<\/mark><\/strong><\/li>\n<\/ol>\n<p>People love shortcuts, they like to get everything done quickly without any effort. Examples:<\/p>\n<ul>\n<li><em>Here\u2019s a quick way to get rid of pimples on your face<\/em><\/li>\n<li><em>Here\u2019s a quick way to become famous on Instagram<\/em><\/li>\n<li><em>Here\u2019s a quick way to get rid of extra pounds<\/em><\/li>\n<\/ul>\n<ol start=\"7\">\n<li><strong><mark class=\"has-inline-color\">Top (number) ways to\u2026<\/mark><\/strong><\/li>\n<\/ol>\n<p>One of the most popular and effective tilu formulas is\u00a0<strong>How to<\/strong>, respectively\u00a0<strong>Top (number) ways to<\/strong>. Examples:<\/p>\n<ul>\n<li><em>Top 5 ways to become a more organized person<\/em><\/li>\n<li><em>Top 5 weight loss products<\/em><\/li>\n<li><em>Top 5 ways to save money more easily<\/em><\/li>\n<li><em>How to become a calmer person?<\/em><\/li>\n<li><em>How to lose 10 pounds in a month?<\/em><\/li>\n<\/ul>\n<p>Sounds familiar, doesn\u2019t it?<\/p>\n<p>There are many ways to write engaging headlines, whether they centre on curiosity, questions, statistics or top stories. However, before choosing a formula, remember that not every formula works for every topic. Think about the product or service you want to talk about in your copy, your target audience, and then choose what\u2019s most appropriate.<\/p>\n<p>Good luck writing!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Did you know that on average 80% of people read the title of a text, while only 20% read the text itself? With this statistic I want to show you how important it is for you, as a copywriter, to write a good headline There are many formulas for engaging headlines that you can use[&#8230;..]<\/p>\n","protected":false},"author":1,"featured_media":9939,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[148],"tags":[],"class_list":["post-12133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-marketing-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/posts\/12133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/comments?post=12133"}],"version-history":[{"count":0,"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/posts\/12133\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/media\/9939"}],"wp:attachment":[{"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/media?parent=12133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/categories?post=12133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/re7consulting.ro\/en\/wp-json\/wp\/v2\/tags?post=12133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}